Well, the title says it all: Inclement weather forces itself again on our area, and we are looking at perhaps three days this week of rain, ice and snow. This affects us because we are at an outdoor mall, and the chances of consumers trekking around in the cold are minimal at best. That compounded by the already slow Monday (no takers yet on the aromatherapy classes) means that as we enter the last week of February, we are tightening the proverbial belt and watching the bottom line of the monthly sales report. We have made enough to cover basic expenses for this time period, but as we continue to look forward to moving, we know that this is not even near enough to break even and then some.
That is not to say that we are pessimistic--quite the contrary. We are looking at developing new products and have chosen the next couple of days doing trial and error. I don't know if you all are familiar with SoapRocks by T.S. Pink (this is a trademarked product). They are very cool soaps that look like their geological counterparts. I am fascinated by their look, but up til now have been unable to understand how they do it. Don has convinced me that he can take the general idea and make a veritable facsimile of this only with our special twist. In addition, a customer showed me a solid lotion bar in a small natural tube that fits nicely in a bag, purse or pocket. I was able to find the tube at a reasonable cost and will use part of today to fill a dozen or so and put them on the shelves.
What I am saying here is that while I am a little worried about making sure we make ends meet each month, I also know that without new products to keep customers coming back, we are just like every other fragrance shop. I want us to be different...price, quality, affordability, and diversity...come see us and offer suggestions.
Monday, February 22, 2010
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