Sunday, February 21, 2010

It takes money to make money

Don't you just love these types of sayings? While I understand this one philosophically, I guess it did not hit me until I owned a store where making the rent payment was so critical. Here we are with just seven days left in February and I need to order stock for the shelves. The trick is that I am also trying to save as much as I can day to day to be sure I can meet the other financial obligations.

Yesterday, I put on my educational consultant hat and worked for six hours in the Dallas ISD holding an AP English workshop for high school juniors (they are great kids, by the way!). This kind of day does wonders for making sure we have something of a cash reserve. Don opened the store and made sure our customers were taken care of. It was a great day for soap and gifts--not so much oil sold, but that is okay. Consequently, I have to use the next several days making soap and candles not only for special orders, but also to replenish the shelves. This is not a bad thing--just a costly one. Now I have to place orders so I can continue to offer my products to people, and I want to spend wisely and judiciously. I don't know if it is matter of going without one thing in favor of making sure something else is done, or working on new products that will surprise those who come in looking for something new.

Part of my business is doing just that--listening to what my customers are looking for and want, and trying to get it at a reasonable price. Because I love research, this is enjoyable for me (to hunt for and find stuff), but sometimes I have trouble finding just the right thing at an affordable price. My goal has always been to offer the same for less--and I will continue to do that. In this weird economy, though, finding quality can sometimes be as difficult as finding those reasonable products. I do not want to waste precious dollars on what looks good on the internet--I think I will start scouring local talent and see what I can find.

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